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Explore all the best bait and gear for your next fishing trip

6" 10# Bass Lure

Havoc® baits combine professional bass angler experience with Berkley's legendary innovation. The result is the best shapes, actions and colors ever created. Make Havoc your...

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6" 10# Bass Lure

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion Greatly expands the strike zone allowing you to catch more...

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3" 11# Bass Lure

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion Greatly expands the strike zone allowing you to catch more...

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3" #12 Bass Lure

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion Greatly expands the strike zone allowing you to catch more...

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#12 Bass Lure

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion Greatly expands the strike zone allowing you to catch more...

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#10 Bass Lure

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion Greatly expands the strike zone allowing you to catch more...

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1/4 oz Bass Lure

The Arbogast Jitterbug is the most-respected topwater lure for night fishing, but also power ignites explosive strikes throughout the day. The Jitterbug’s double cupped lip...

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5/8 oz Bass Lure

The Arbogast Jitterbug is the most-respected topwater lure for night fishing, but also power ignites explosive strikes throughout the day. The Jitterbug’s double cupped lip...

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Strike King
3XD Bass Lure

A small-bodied deep diving crankbait with unique curved bill that allows the bait to dive deeper/faster than most other deep diving hardbaits.

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1/4oz Bass Lure

The horizontal head slipstreams easily through the water as the two-tone chip-resistant paint and eyes look like something sweet to eat. The aluminum blade gurgles...

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1/4oz Bass Lure

The horizontal head slipstreams easily through the water as the two-tone chip-resistant paint and eyes look like something sweet to eat. The aluminum blade gurgles...

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